Blog #92 Why We Hate Cold CallingBy First ApproachNovember 13, 20170 comments#firstapproach #blog92 Fact; cold calling is the most reviled, abhorred, and avoided part of any sales person’s job. It doesn’t matter if you’re B2C, B2B, targeting Fortune 100 companies, or beating the street going from office to office. Cold calling is displeasurable, painful, and generally ...Read more...